10 Popular Free Online Courses for Optometry Practice Owners

10 Popular Free Online Courses for Optometry Practice Owners

Running an independent eye care practice means that in addition to being a doctor, you need to wear many additional hats – from human resources to marketing. With the popularity of open education, free high-quality education online from elite universities around the world, it’s easier than ever to gain additional skills to be a better business owner.

4 Ways to Increase In-Office Purchase Rates For Your Optometry Practice

4 Ways to Increase In-Office Purchase Rates For Your Optometry Practice

With the proliferation of online retailers such as Amazon and Gilt, people have the belief that they can get a better deal online. Great service and a great selection of glasses, contact lens, and other eye care products can only get you so far.