Patient Engagement

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4 Ways to Increase In-Office Purchase Rates For Your Optometry Practice

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4 Ways to Increase In-Office Purchase Rates For Your Optometry Practice

With the proliferation of online retailers such as Amazon and Gilt, people have the belief that they can get a better deal online. Great service and a great selection of glasses, contact lens, and other eye care products can only get you so far.

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6 Tips to Supercharge Your Optical Inventory

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6 Tips to Supercharge Your Optical Inventory

For optometrists opening their own practice, inventory management could be the last thing you want to think about. It’s often the case that there is little to no training on how to best manage inventory for an optical practice and many are left to figure out on their own how to make it work.